The Challenge
Resurge focuses on providing third-party-logistics (3PL) services for firms and start-ups positioned for significant growth.
The company required a warehouse management system (WMS) with the flexibility and scalability to adapt and grow for its 118,000 sq ft headquarters in New Jersey and a new West Coast DTC center in Nevada. Resurge was due to go live on the East Coast with most of the US under a stay at home advisory during the COVID-19 pandemic, so the WMS provider had to be able to overcome unprecedented logistical challenges caused by travel restrictions and available labor.
The Solution
SnapFulfil was able to offer fully remote implementation and support including regular online training meetings to ensure the Resurge team was able to access and test the solution.
Despite travel restrictions preventing the usual on-site training and go-live support, plus limited labor for user acceptance and training, this collaborative approach - based on trust and mutual respect - meant they were able to complete an efficient, detailed and quality implementation.
The Benefits
The ongoing pandemic has seen Resurge come to the rescue of small to medium sized providers affected by labor shortages and health issues, plus those sellers left homeless by Amazon's move to shipping essential items only. Thanks to the easy configurability of the SnapFulfil WMS, customers were rapidly integrated into the system.
Subsequently, Resurge grew its customer base from zero to 25,000 orders per month, in under 10 weeks during the Covid-19 chaos with a view to hitting 125,000 orders by the November/December holiday time.
Co-founder and chief strategy officer, Brian Kirst, explains: "Our previous fulfillment business first utilized SnapFulfil and enjoyed revenue growth of more than 800%, plus the same efficiencies, accuracy and cost effectiveness. So, we completely trusted them to get our remote implementation right the first time and in just a matter of weeks, plus they bring a level of support which, in my experience, goes way above and beyond the industry standard.
"On launching Resurge we didn't even consider any other system. We attribute our success to having the right WMS in place and SnapFulfil has bespoke functionality totally relevant to our business as a progressive type of 3PL. What's more, it gives us confidence and credibility to pursue prospects that might not otherwise select such a new style 3PL and DTC fulfillment associate."
